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PARK USA:

Design for Humanity - Develop & Lead your Organization

to Deliver Value Across the Triple Bottom Line

 

April 29 @ 4:00pm 
FREE

RSVP:  design4humanityboston.eventbrite.com

As we contemplate a post COVID business landscape, companies that will succeed are those that make a positive contribution -- driven by authentic, deep-rooted purpose. Good intentions are not good enough. This virtual session will guide you through the creative process of defining your balanced approach, financial, environmental and social, not of one at the expense of the other, to work towards a humanity-centered future.

 

You will:

 - Explore what companies like Unilever, LEGO education, Scope, and Ocean Cleanup are doing to forward their sustainability mission.

 - Learn how to utilize the creative process to visualize, prototype, and refine your own sustainability initiatives.

 - And finally, analyze the business value of your sustainability initiative and objectively define its goals

Design can add a great deal of value, but only when it is led and managed well. For over 20 years, PARK has been transforming organizations by increasing the impact of design through striving for effective leadership & efficient management and their excellence. Their work has helped increase revenue, decrease costs, increase brand awareness and brand loyalty, deliver faster times to market, increase innovation power and intellectual properties, and accelerate company cultural transformation. PARK has been instrumental in guiding design & development Managers, Directors, CEOs and VPs of leading global companies such as such as Nestle, Sony, Unilever, LEGO, Bang & Olufsen, BMW, GlaxoSmithKline (GSK), Novo Nordisk, Kimberly Clark, KIA/Hyundai, and many others by helping to deliver more value to their customers, consumers & colleagues alike. Good Design is Good business, and PARK will share some of the ways design has been instrumental in driving business performance, across the triple (profit, planet & people) bottom line.

 

Stephan Clambaneva, Sr. Consultant & Director of Strategic Partnerships USA and Board of Directors for IDSA who has decades of experience working for global enterprises IBM and Dassault Systemes, leads business transformation projects through design & innovation for clients around the world. A Curator, Developer and EmCee for the Inaugural Sustainability Deep Dive Conference for IDSA, a speaker at SxSW, Design Management Institute, the International Design Conference, Innovation Summit & more, he is an evangelist and expert on the strategic value of design while balancing the triple bottom line.